Real Brokerage tops 35,000 agents across U.S. and Canada

The Real Brokerage Inc. has surpassed 35,000 agents across the United States and Canada as the publicly traded cloud brokerage marks its 12th year in business, the company announced Wednesday.

Real now ranks among the top five U.S. brokerages by transaction side count and sales volume, according to the 2026 RealTrends Verified Brokerage Rankings, and has added more than 15,000 agents since the start of 2024. More than 3,200 agents joined in the first half of 2026 alone, the company said in its announcement. 

“Since our founding in 2014, our mission has been simple: build a company that serves agents better than anyone else in the industry,” Tamir Poleg, Real’s chairman and CEO, said in the release. “Surpassing 35,000 agents is an incredible milestone, but more importantly, it’s validation that agents are looking for a partner that puts their success first.”

Real has also leaned into putting current or former agents in leadership roles. Recent appointments include:

• Ken Pozek, a former agent and team leader, to the board of directors
• Dusty Oglesby as vice president of agent learning and development
• Jason Cassity as chief growth officer

“Agents today are looking for more than traditional brokerage support,” Cassity said. “They want access to innovative technology, meaningful professional development, a supportive community and opportunities to build long-term wealth.”

Real said it now has a presence in all 50 states and Canada. It cautioned in the release that its growth outlook is subject to risks including real estate market slowdowns and its ability to attract and retain agents.

In April, Real announced its proposed acquisition of REMAX, which would add roughly 145,000 agents and 8,500 offices to the cloud-based brokerage’s roster. 

The all-stock and cash deal values REMAX at roughly $880 million and will create a new holding company called Real REMAX Group that will support more than 180,000 real estate professionals across over 120 countries and territories. The deal is expected to close in the second half of 2026. 

This article was written by Brooklee Han and generated with the assistance of HousingWire Automation, then reviewed by a HousingWire editor before publication.