Reside outlines growth strategy at first event since acquisition

The recent Reside Oceanside Mastermind Conference in Florida marked the first major in-person gathering for the brokerage-agnostic coaching platform since it was acquired by Robert Palmer — who leads LPT Realty and its parent LPT Aperture Holdings.

Attendees included team leaders, coaches and brokerage operators from across the U.S. and Canada. Palmer, who announced the acquisition in February, said additional platform developments are in progress but not yet public.

“We’re building infrastructure that most of the industry hasn’t even seen yet,” he said. “And we’re being intentional about how and when we share it.”

Reside co-founders including Jon Cheplak highlighted continuity in leadership and strategy, while pointing to added resources under new ownership.

“What mattered most to me was ensuring Reside ended up in the right hands, he said. “This means aligned values, shared vision, and more resources to take it further. After this event, I can say with certainty: it did.”

Cheplak will continue in a leadership role as coach-in-chief, working with team leaders on performance and coaching initiatives.

Conference organizers emphasized that Reside is brokerage agnostic. Attendees represented companies including eXp Realty, Keller Williams, REMAX, Coldwell Banker and Side, as well as independent brokerages.

Kara Hinshaw, a team leader in attendance, said the platform allows participants to focus on growth rather than affiliation.

“This isn’t about where you hang your license,” she said. “It’s about how far you want to go and being in a room that pushes you there.”

Ross Hardy, a coach and team leader within the Reside platform, said in-person interaction stood out.

“Getting to meet so many of my coaching clients face-to-face was the highlight,” he said. “Being able to pour back into the people who have helped build our business — that’s what matters. The community around Reside is different. The staff, the speakers, the operators in the room, they’re my kind of people.”

Several attendees said insights from the event are applied directly to team management.

“Everything I learn in rooms like this comes back to my team,” said Jamie Seneca, a team leader and one of Reside’s original members “We’re not building a company where only the top 20 percent produce. We’re building a company where producing is the standard.”

The event underscored continued demand for brokerage-agnostic coaching platforms as agents and team leaders seek ways to scale in a changing real estate market.

This article was generated using HousingWire Automation and reviewed by a HousingWire editor before publication. The system helps convert company announcements and industry data into HousingWire-style news coverage.